Monetizing Innovation
by Madhavan Ramanujam
Book Reviews
@patrick_oshag Monetizing Innovation by @MadhavanSF
https://t.co/a6tba9JUA5Link to Tweet
There are only 3 hard problems in SaaS:
1) self-serve pricing
2) enterprise pricing, and
3) re-pricing every 9 months
🙂
Bonus reco:
That’s why you need to read Monetizing Innovation: an intentional, strategic approach for pricing your product
https://t.co/YRkpzC5Fy3Link to Tweet
@jasoncwarner @Aaronschwartz35 @adam_g Two other good pricing resources:
Monetizing Innovation by @MadhavanSF (https://t.co/a0GA6Hbgpx)
https://t.co/8RBwYPkFEv by @Patticus (on @lennysan's newsletter)Link to Tweet
Finished reading this #book. Consider it as the “Lean Startup” equivalent for scaled up companies.
Very practical, hands on guide to process of innovating that prioritise discovering willingness to pay for a product before building anything. https://t.co/dc0hxeVsgFLink to Tweet
6 books (current list; one is a re-read)
6 tags: @kevinakwok @patrick_oshag @ashfontana @AliBHamed @briannekimmel @juliadewahl
https://t.co/CzFayfRDby https://t.co/yUl1q96RL4Link to Tweet
@nbashaw Book rec: Monetizing Innovation by @MadhavanSF
Follow rec: @patio11
A good starting heuristic is to regularly ask prospective customers for more $$ until a good fraction of prospects push back.
Also think about pricing relative to how customers perceive the value you create.Link to Tweet
Founder book recs:
Founder's Dilemmas by @noamwass (founder issues)
High Growth Handbook by @eladgil (general)
Monetizing Innovation by @madhavansf (pricing)
Traction by @yegg/@jwmares (growth)
Understanding Michael Porter by Magretta (strategy) https://t.co/vlQt8KxQrFLink to Tweet