Book mentions in this thread

  • Votes: 36

    Never Split the Difference

    by VOSS/RAZ

    'A master of persuasion.' Forbes'This book blew my mind.' Adam Grant, bestselling author of OriginalsA former FBI hostage negotiator offers a new, field-tested approach to negotiating - effective in any situation. After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a kidnapping negotiator brought him face-to-face with bank robbers, gang leaders and terrorists. Never Split the Differencetakes you inside his world of high-stakes negotiations, revealing the nine key principles that helped Voss and his colleagues succeed when it mattered the most - when people?s lives were at stake. Rooted in the real-life experiences of an intelligence professional at the top of his game, Never Split the Differencewill give you the competitive edge in any discussion.'Filled with insights that apply to everyday negotiations.' Business Insider'A stupendous book.' The Week'It's rare that a book is so gripping and entertaining while still being actionable and applicable.' Inc.
  • Votes: 16

    The Challenger Sale

    by Matthew Dixon and Brent Adamson

  • Votes: 15

    The Science of Selling

    by David Hoffeld

  • Votes: 7

    Gap Selling

    by Keenan

    Gap Selling is a game-changing book designed to raise the sales IQ of selling organizations around the world. In his unapologetic and irreverent style, Keenan breaks down the tired old sales myths causing today's frustrating sales issues, to highlight a deceptively powerful new way to connect with buyers. Today's sales world is littered with glorified order takers, beholden to a frustrated buyer, unable to influence the sale and create value. Gap Selling flips the script and creates salespeople with immense influence at every stage of the buying process
  • Votes: 7

    The Little Red Book of Selling

    by Jeffrey Gitomer

  • Votes: 4

    Winning through Intimidation

    by Robert Ringer

    The completely updated classic and New York Times #1 bestseller that has captivated millions of readers worldwide!
  • Votes: 2

    Sell or Be Sold

    by Grant Cardone

    In Sell or Be Sold readers will learn why selling is as vital to your survival as food, water, and oxygen. This book details very simple concepts that readers can use confidently and successfully to sell others on themselves, their ideas and their products. Readers will find step-by-step selling strategies and techniques to guarantee they not only survive, but prosper in ANY economic condition.
  • Votes: 2

    The Challenger Customer

    by Brent Adamson

  • Votes: 2

    The Mom Test

    by Rob Fitzpatrick

    The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.
  • Votes: 1

    Eat Their Lunch

    by Anthony Iannarino

    The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing. Like it or not, sales is often a zero-sum game: Your win is someone else's loss. Most salespeople work in mature, overcrowded industries, your offerings perceived (often unfairly) as commodities. Growth requires taking market share from your competitors, while they try to do the same to you. How else can you grow 12 percent a year in an industry that's only growing by 3 percent? It's not easy for any salesperson to execute a competitive displacement--or, in other words, "eat their lunch." You might think this requires a bloodthirsty "whatever it takes" attitude, but that's the opposite of what works. If you act like a Mafia don, you only make yourself difficult to trust and impossible to see as a long-term partner. Instead, this book shows you how to find and maintain a long-term competitive advantage by taking steps like: • ranking prospective new clients not by their size or convenience to you, but by who stands to gain the most from your solution. • understanding the different priorities for everyone in your prospect's organization, from the CEO to the accountants, and addressing their various concerns. • developing a systematic contact plan for all those different stakeholders so you can win over the right people at the organization in the optimal sequence. Your competitors may be tough, but with the strategies you'll discover in this book, you'll soon be eating their lunch.
  • Votes: 1

    How to Master the Art of Selling

    by Tom Hopkins

    A revised and updated edition of How to master the art of selling, which educates on how to succeed in sales, including new information on using the latest research techniques and using e-mail and online resources to generate deals more quickly and efficiently
  • Votes: 1

    Selling the Invisible

    by Harry Beckwith